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Henderson Funeral Home & Crematory Receives National Recognition for Innovative Programming, Outstanding Community Outreach

Pekin, IL Henderson Funeral Home & Crematory has been honored by the National Funeral Directors Association (NFDA) with the 2020 Pursuit of Excellence Award. This is the 18th conceutive year Henderson's have received this award.

This award is presented by NFDA annually to firms that have demonstrated a commitment to raising the bar on funeral service excellence by adhering to strict ethical and professional standards and providing outstanding service to families and communities.

“This has been a challenging year for funeral homes,” said NFDA Director of Public Relations Jessica Koth, who manages the Pursuit of Excellence Award program. “The Pursuit of Excellence Work Group was very impressed with the quality of this year’s entries and all that funeral homes have been able to accomplish during the pandemic. The funeral homes that NFDA is recognizing with the Pursuit of Excellence Award have truly earned it this year.”

To earn an NFDA Pursuit of Excellence Award, a funeral home must demonstrate proficiency in key areas of funeral service, including compliance with state and federal regulations; staff participation in ongoing education and professional development; offering outstanding programs and resources to bereaved families; maintaining an active level of involvement in the community; active participation in and service to the funeral service profession; and promoting funeral home services through a variety of marketing, advertising and public relations programs. Participants are also required to adhere to a Pledge of Ethical Practices.

Henderson Funeral Home & Crematory’s voluntary participation in the Pursuit of Excellence Award program reflects a clear determination to exceed the expectations of those they serve,” said NFDA Chief Executive Officer Christine Pepper, CAE. “This prestigious recognition assures families of the high-quality, compassionate service they will receive the moment they walk through the funeral home’s front door.”

More information about the NFDA Pursuit of Excellence Award program can be found on the association’s website, www.nfda.org/pursuitofexcellence.